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The Courage of Marketing Yourself or Your Small Business

Ep78: The Courage of Marketing Yourself or Your Small Business with Deirdre Fentem

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Please upgrade your browser This week, as part of courage month, I’m excited to welcome Deirdre Fentem, of Little Red Promotions. She’s here to share all about the courage of marketing yourself or your small business. We talk about her work with anti-human trafficking, which also introduced her to social media marketing (a world where …

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Tiny Biz Tuesday: What Small Businesses Can Learn from Big Advertising Campaigns

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Our Tiny Biz Hustle group is talking a bit about the mechanics of a large scale advertising campaign this week. I found this great post about the “10 best ads of all time,” and I gotta say, this one is right on the money. I might add the original Apple Mac advertisement, but otherwise, I’d …

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Introducing a New Group for Bloggers: Tiny Biz Hustle

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 Last week I started up a new Facebook group called “Tiny Biz Hustle.” It’s geared towards bloggers, tiny business owners, solo-preneurs and entrepreneurs who are interested in collaborating around digital marketing. Or honestly, any one that is new to marketing online. I worked in marketing and advertising for 15 years, and now that I’m a …

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About My Last Year in a Terrible Job or Why I Left Advertising

2 Comments / advertising, blog, life coach, ten in three, work / By

In the book Abundant Simplicity by Jan Johnson, I discovered a quote that hit home pretty hard for me. “Marketing folks have identified the masters we don’t even know we are serving. ‘Marketing theory says that people are driven by fear, by the promise of exclusivity, by guilt and by greed, and by the need …

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